Client: Audi Magazin | Agency: Loved | Photographer: NA | Production: Primate Postproduction

Audi Magazin Raute

work: 3D cover design, modeling, shading, lighting, rendering

position: Head of CGI

role: CG Supervisor / Main 3D Artist

Cover project for the official Audi magazine. The iconic Audi rhombus (Raute) was built in 3D from a supplied vector graphic, extruded and laid out across the cover composition. A simple car paint shader was applied. Lighting used HDR combined with reflection and fill lights plus light blockers. Rendered with Corona Renderer in 3ds Max using live rendering for instant feedback to the art director. Tools: 3ds Max, Corona Renderer, Photoshop, Illustrator.

Case Study

Goal:

Striking cover design for the official Audi magazine featuring the iconic Audi rhombus in 3D.

Approach:

A vector graphic of the Audi rhombus was extruded and arranged into a cover composition. A car paint shader was applied. Lighting used HDR with reflection, fill lights and light blockers. Corona's live rendering allowed real-time feedback with the art director. Tools: 3ds Max, Corona Renderer, Photoshop, Illustrator.

Result:

Published as the cover of the official Audi magazine.

My Contribution:

Complete 3D cover development: modeling, layout, shading, lighting, rendering.